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AI-powered content optimization for customer communications – powered by MARCIE
Messagepoint Assisted Authoring harnesses the power of AI through Messagepoint’s AI engine, MARCIE help you analyze, optimize and translate your content faster than ever before. AI acts as an intelligent assistant—supporting content authors with insights and recommendations—while you remain in complete control of the final message. Assisted Authoring is available to users of the Messagepoint platform and Rationalizer, Messagepoint’s solution for accelerating the migration of content from legacy systems and formats to modern environments.
Gain powerful insights into the reading level, sentiment, brand adherence of your content and identify where similar and duplicate content exists with dashboards and reports that give you detailed, actionable insights into your entire corpus of communications.
Align your communications with ISO plain language principals to deliver clearer, easier to understand communications. Optimizations include removing technical jargon and acronyms, using clear and concise language, and restructuring content to ensure important information doesn’t get missed.
Generate accurate translations into 60+ languages in second using integrated AI translation. Use AI Accuracy checks to validate that the meaning and structure of your translated content is consistent across all language versions.
Analyze content using Flesch-Kincaid Grade Level scoring to quickly identify communications that are too complex for your audience. Assisted Authoring provides AI-generated rewrite suggestions that preserve meaning while revising content toa specified reading level.
Receive AI-driven recommendations to summarize and reduce content to a specified length without compromising meaning. This accelerates the creation of channel-appropriate renditions for email, SMS, mobile apps, and other digital channels where shorter-form communication is essential.
Using your configurable brand profile, MARCIE detects content that is out of compliance with your brand guidelines—such as restricted terms, legal marks, sentence length, or formatting standards—ensuring consistency across all communications and channels.
Identify negative or misaligned sentiment that may prevent your content from connecting with customers. Assisted Authoring flags sentiment outliers and provides rewrite suggestions that preserve meaning while conveying a more appropriate or positive tone.
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